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Parents of university applicants rate UCAS’ information and advice very highly, a new survey shows.
Posted Mon 2 December 2013 - 00:00

Parents of university applicants rate UCAS’ information and advice very highly, a new survey shows.

The results of the annual UCAS parent satisfaction survey show that 97%* of parents find UCAS e-newsletters useful, with the majority (67%) saying they found e-newsletters ‘very useful’.

UCAS’ e-newsletters provide practical advice to help parents through the application process. Parents are urged to sign up online to receive relevant information on the application process - whether their son or daughter is applying this year or will be in the future.

Almost 10,000 parents are already receiving the regular update in their inbox this academic year.

The UCAS parent guide, a more detailed guide downloadable as a PDF on the UCAS website, was described as ‘invaluable’ by some parents.

Philip Blaker, Head of Admissions Services at UCAS, said: “Parents often want to find out more about how the university application process works, so we’ve put together newsletters and guides specifically for them.

“It’s fantastic to hear that parents who already receive updates find them so useful. We hope more parents sign up so that we can make sure the right information goes directly to them. We want to make sure each parent can help their son or daughter make the right decision for them.”

Other highlights from the survey*:

  • The new UCAS website is highly regarded, with 93% saying calling it either ‘great’ or ‘good’.
  • 93% also said that UCAS provides information at the right time of the year.
  • The frequency of UCAS’ e-newsletters is right, with 88% agreeing.
  • Over four fifths (82%) of parents that had phoned the UCAS contact centre said that their experience was either ‘great’ or ‘good’.

ENDS

Media contacts
UCAS Press Office: 01242 545 469

NOTES TO EDITORS

UCAS is a charity and is the UK's shared admissions service for higher education. We manage applications from over 650,000 applicants each year for full-time undergraduate courses at over 350 universities and colleges across the UK.

*226 parents responded to the survey which was open for almost four weeks between 18 September and 14 October 2013.

There is a section of the UCAS website dedication to parents at http://www.ucas.com/how-it-all-works/parents-and-guardians

Respondents’ survey responses were treated in the strictest confidence, in accordance with the Market Research Society’s Code of Conduct.

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