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Marketing (Taught)

Study level:
Postgraduate

Course summary

This Chartered Institute of Marketing (CIM) affiliated programme is based around the application and significance of marketing in the challenging contemporary business and societal environments of the twenty first century; it is designed for both recent business and management graduates who are looking for a fast track into marketing management and for marketing professionals who wish to further their careers through gaining appropriate qualifications.

Modules

Core modules:

Markets and Marketing in the Digital Age (30 credits)
Managing Brands (30 credits)
MA Marketing Dissertation (60 credits)
Optional modules (choose two):

Social Media, Analytics and Digital Research (30 credits)
Contemporary Issues in Marketing (30 credits)
Digital Marketing (30 credits)
Consumer Research (30 credits)

Assessment method

Assessment is based on a combination of individual written assignments, presentations, portfolio development and time constrained assignments.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Chartered Institute of Marketing

Entry requirements

At least a 2.2 honours degree or equivalent.

Fees and funding

Tuition fees

LocationFeeYear
England£8500Year 1
Northern Ireland£8500Year 1
Scotland£8500Year 1
Wales£8500Year 1
EU£17000Year 1
International£17000Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.

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