Leeds Beckett University - Undergraduate Open Day
27 Jun 2025, 09:00
Leeds
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Course summary
Understand sport branding, campaigns and event promotion. You’ll learn to connect with audiences using modern marketing tools.
Promoting and marketing sport is a growing industry. You’ll develop as a dynamic sport marketer to prepare for an exciting career in this vibrant field.
As part of your course, you’ll:
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Gain insight into specific aspects of sport marketing in a changing global environment
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Discover how sport marketing contributes to the success of sports performers, teams, organisations, events and related industries
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Learn how to connect and interact with various audiences through broadcasting, branding, print and digital campaigns
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Analyse consumer behaviour
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Develop an understanding of media technologies and how they can be used to communicate with a target market
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Build skills in gaining sponsorship, writing press releases, event management, business planning, and setting up a small business
Find out more
Along with developing your broadcasting, sponsorship and media liaison skills, you’ll gain knowledge of bespoke sports marketing initiatives and the crucial role they play in driving sport forward.
Staff expertise
Our staff are at the leading edge in their field. Many have worked in senior positions in sports marketing industries and will enrich your studies with their high level of expertise and experience.
Industry links
Our excellent links with industry can provide high-quality work placement opportunities with organisations such as Leeds United FC, Leeds Rhinos and Yorkshire Carnegie. Our students have undertaken work experience with high-profile organisations such as IMG, Sky Sports and sports marketing agencies.
Volunteering opportunities
We offer volunteering opportunities on a national and international scale. Our students have volunteered at the Commonwealth Games, the Olympics and the Paralympics.
Additional Qualifications
You could top up your experience with professionally recognised National Governing Body UK Coaching Certificates (UKCC), which are available to take at levels 1 and 2 at Leeds Beckett.
Why study Sport Marketing at Leeds Beckett University...
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93% of students on BA (Hons) were positive about the way teaching staff explain things (National Student Survey, 2023)
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Work placement opportunities with organisations such as Leeds United FC, Leeds Rhinos and Leeds Carnegie
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Sandwich year – a year of paid employment in industry
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Teaching staff at the leading edge in their field
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Top up your learning with professionally recognised National Governing Body UK Coaching Certificates
Modules
<strong> Year 1 Core Modules:</strong>
- Contemporary Issues in Sport Management
- Personal, Professional and Academic Development (PPAD) in Sport Marketing
- Introduction to Sport Marketing
- Technology & Innovation in Sport
- The Sport Consumer
- Sport Media & Communications
<strong> Year 2 Core Modules:</strong>
- Professional Development in Sport Marketing
- Sport Broadcasting
- Integrated Marketing Communications
- Research in Practice for Sport Marketing
- Sport Sponsorship
In addition, choose from a list of Year 2 option modules. Please check our website for a full and up-to-date list.
<strong> Year 3 Core Modules:</strong>
- Sport Branding
- Marketing Analytics & Consumer Insight
- Final Year Project in Sport Marketing
- Strategic Marketing in Practice
In addition, choose from a list of Year 3 option modules. Please check our website for a full and up-to-date list.
Apply by
31 January
This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.
Application codes
- Course code:
- N564
- Institution code:
- L27
- Campus name:
- Headingley Campus
- Campus Code:
- H
- Points of Entry:
- Year 1
Teaching Excellence Framework (TEF)
Leeds Beckett University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
See why these ratings were awarded
What does this TEF outcome mean?
Discover Leeds Beckett University
Learn what it's like to study at Leeds Beckett University. From key stats to campus highlights, open days, and more - find everything you need to know here.
How to apply
Apply by
31 January
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
- Course code:
- N564
- Institution code:
- L27
- Campus name:
- Headingley Campus
- Campus Code:
- H
Points of entry
The following entry points are available for this course:
- Year 1
This course may be available at alternative locations, please check if other course options are available.
Course optionsChat to student ambassadors
Discover what it's like to study Sport Marketing at Leeds Beckett University: insights on the course, making friends, personal statement tips, uni prep, and recommended books, podcasts, and videos.
POWERED BY 
Dylan
Leeds Beckett UniversityManagement | MScHi! I'm Dylan, and i'm currently pursuing an Msc in Management. My future plan is to either get into the banking sector or marketing, With the goal of eventually becoming a business owner. I'm passionate about marketing, especially through social media, and I've recently developed a love for traveling to different parts of the UK. Feel free to reach out if you have any questions about university- I'm here to help! Elisha
Leeds Beckett UniversityFilmmaking | BA (Hons)Hi! I am Elisha, a third year filmmaking student! I love gaming, reading, walking, and of course, film and television. I love living in Leeds and have explored a large amount of city centre and lots of lovely nature walks- please ask me about it! Also, I frequently work and now am skilled in easily balancing my work/uni/social life, so if you have any questions surrounding that, I am more than happy to help! Ellena
Leeds Beckett UniversitySport Development | BA (Hons)Hi! I’m Ellena and I am currently in my third and last year on the Sports Development course at Leeds Beckett University. I’m a big football fan, I love watching football from the Premier League all the way down to League 2 and currently hold a season ticket at Barnsley Football Club. I also love to travel, some of my favourite places include Croatia, Fuerteventura and Italy! Please get in touch if you have any questions about Leeds Beckett or just university life in general, I’d love to help. Ciara
Leeds Beckett UniversityHospitality Business Management | BSc (Hons)Hi! I’m Ciara, I am currently in my second year studying Hospitality Business Management which I am really enjoying. Whilst being at Leeds Beckett University, I have developed my own independence, made lots of new friends and explored Leeds. I am more than happy to help with any queries you may have about university and Leeds, as well as any general questions. Alexis
Leeds Beckett UniversityPrimary Education (5-11) with recommendation for QTS | BA (Hons)I’m currently studying to become a primary school teacher and I am definitely loving doing this at Leeds Beckett! I study on the Headingley campus where I also lived in halls for my first year. I love cooking (and eating), baking, singing and watching TV. I’m also a nail technician on the side which I absolutely love, as everyday is completely different with everyone wanting a different type of nail. Feel free to get in touch with me if you have any questions about absolutely anything uni/Leeds related, always here for a chat :) Ana
Leeds Beckett UniversityMarketing with Advertising Management | BA (Hons)“Hello! I'm Annie, an international student from Chile, South America, currently pursuing my Bachelor’s degree in Digital Marketing at LBU. Besides, I'm interested in keeping expanding my knowledge in regards to the Marketing field and persuing my Master's degree in the UK. On the other hand, I’ve been a traveler since I was born, with a deep passion for immersing myself in different cultures and languages—my backpack and I are always ready for the next adventure and to explore new places! I love capturing the beauty of nature and the world around me through my camera lens. Along with being a traveler and photographer, I’m also a huge enthusiast of films and the arts. Daisy
Leeds Beckett UniversityCreative Media Technology | BSc (Hons)First year student , currently studying Creative Media Technology . Big rugby and football fan.Previous studies include business , IT , computer science and 3D Design Dan
Leeds Beckett UniversityComputer Security | BSc (Hons)I study Cyber Security and have a passion for forensics and incident response. I also enjoy cooking, being outdoors and live music. I also enjoy competing on the waterpolo team, especially away games! Delezina
Leeds Beckett UniversityPublic Health - Health Promotion | MScHi, I’m from Malawi and I am studying MSc Public Health- Health Promotion. I am happy to help you with any information relating to Public Health course, University life and how to balance your studies with social life. I know choosing the right course can be daunting but feel free to ask!! Aklima
Leeds Beckett UniversityPrimary Education (5-11) with recommendation for QTS | BA (Hons)Hi there! I have just finished my second year in Primary Education. I am looking forward to my first teaching post after finishing the degree! I commute to university every day and spend my spare time tutoring students for their GCSEs! I have an interest in reading and travelling. I aspire to teach abroad and learn more teaching approaches as I go along. The experiences I have already received from this course are amazing and make me feel so excited to have my own class to teach! Feel free to ask me any questions you may have, I’m always happy to answer them :) Charlotte
Leeds Beckett UniversityPrimary Education (5-11) with recommendation for QTS | BA (Hons)Hi! I'm Charlotte, I lived my entire life in France and have only just moved to England for uni! I've really enjoyed my first year living abroad and alone - Leeds is great city to meet people and discover new things. Feel free to ask me anything about LBU, Leed's social life or anything else you're curious about! Danielle
Leeds Beckett UniversityPhysiotherapy (Pre-registration) | MScI am an international student from Canada pursuing my MSc in Physiotherapy at LBU. I have a strong passion for being active and spending time outdoors, whether it’s hiking, cycling, or simply enjoying nature. Cooking is another of my interests, and I love experimenting with new recipes in the kitchen. I also value meaningful conversations and enjoy connecting with others, making new friends, and exchanging ideas. In terms of my career goals, I’m excited to pursue a future as a physiotherapist in the UK, where I can apply my skills and contribute to improving people’s health and mobility. I’m also considering the possibility of returning to Canada in the future to continue my practice, and I have a long-term aspiration of opening my own physiotherapy clinic one day. I am happy to connect to talk more about life at LBU :)
Entry requirements
Qualification requirements
UCAS Tariff - 104 - 120 points
A minimum 64-80 points from two A Levels or equivalent, e.g. BTEC Nationals or Cambridge Technicals, excluding General Studies.
GCSE/National 4/National 5
GCSE English Language and Maths at Grade 4 or above (Grade C for GCSEs taken before 2017) or equivalent. Key Skills Level 2, Functional Skills Level 2 and the Certificate in Adult Literacy/Numeracy are accepted in place of GCSEs.
Historical entry grades data
This section shows the range of grades students were previously accepted with - learn more. It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
- Data from:
- This course and 11 other tourism, transport and travel courses
- Date range:
- 2022-2024
Grades held by accepted students
- ABB
- Highest grades
- DDD
- Lowest grades
Offer rate for UK school & college leavers
Students aged 17/18 who applied to this course were offered a place.
How do you compare?
See how students with your grades have been accepted onto this course in the past.
Student Outcomes
Operated by the Office for Students
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
| Location | Fee | Year |
|---|---|---|
| England | £9250 | Year 1 |
| Northern Ireland | £9250 | Year 1 |
| Scotland | £9250 | Year 1 |
| Wales | £9250 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Leeds Beckett University
City Campus
Leeds
LS1 3HE
Visit our website Visit our course page
Course contact details
After applying email the Admissions team
Email:ucasadmissions@leedsbeckett.ac.uk
Phone:0113 812 3113
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