Fashion Cultures and Business (with Foundation Year)

BA (Hons) Fashion Cultures and Business is a communication and humanities orientated course that will deliver a curriculum based on the growing emergence of social responsibility within the industry of fashion. Fashion communication is evolving. The industry is now under pressure to produce 'proactive advocates of diversity and inclusivity' (State of Fashion 2020). The course will cater for the need to train communication literate professionals who command an understanding of empathy towards a variety of global audiences.

This course aims to provide you with a pedagogical structure that facilitates the learning of research methodologies, both qualitative and quantitative. You will be required to engage with communities, locally, nationally and internationally in order to produce outcomes that focus on the analysis of socio-economic and geographic phenomena relevant to the industry of fashion.

The course will offer you the opportunity to work closely with other students within the University of East London's Fashion department and other departments within the School of Arts and Creative Industries.

The course will also focus on the utilisation of the University of East London's rich background in diverse student cohort by conducting research practice that engages with both active students and potentially, alumni, whilst following the University's protocols on ethics in research.

Digital media outcomes will be a focus for the course, concentrating on the development and refinement of visual diaries, reports and presentations.

The course will work with local communities directly within the borough of Newham via organisations such as Spotlight and the Eastside Youth centre.

You can also take this course with a foundation year (FY), which means you it will take you four years to complete the course full-time, and eight years to complete the course part-time.

If you don't meet the entry requirements for a BA, you can study this course as an 'extended,' four-year programme . You'll begin by taking a foundation year which prepares you for a successful transition to the BA degree. This means it will take you four years to complete the course full-time, and eight years to complete the course part-time.

Foundation Year: Mental Wealth: Professional Life - Creative Research Practice (Core), Design and Application (Core), Design and Context (Core), Fashion Development and Techniques (Core), Final Realisation (Core), Technical and Creative Processes (Core)

Year 1: Technical Skills & Innovation (Core), Fashion Contexts and Research (Core), Cultural Communities (Core), Thinking Through Fashion (Core), Fashion Enterprise 1 (Core), Mental Wealth: Professional Life - Business of Fashion 1 (Core)

Year 2: Technical Applications (Core), Fashion Business: Globalisation, Psychopolitics and Contemporary Issues (Core), Theory of Fashion (Core), Mental Wealth: Professional Life - Business of Fashion 2 (Core), Storytelling and Visual Communication (Core), Fashion Enterprise 2 (Core), Optional placement (Optional)

Year 3: Final Major Project: Theoretical Identity (Core), Applied Identities in Fashion Culture and Business (Core), Fashion Culture and Practice (Core), Mental Wealth: Professional Life - Business of Fashion 3 (Core), Fashion Enterprise 3 (Core)

For more information about individual modules, please visit our course pages via the link below.

We'll assess you with a mixture of coursework, essays and presentations. Coursework includes essays, research files, visual and moving image portfolio, group and seminar presentations and a final-year project.

In your third year, your assessment will be based on research coursework, written reports and a final portfolio outcome. You will have the opportunity to gain feedback from your lecturers, peers and our industry partners.