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Digital Marketing Management (Taught)
- Study level:
- Postgraduate
- Awarded by:
- University of Staffordshire
Course summary
Get a grip on the digital marketplace with our Digital Marketing Management MSc. This course will enable you to deal with digital marketing strategies and stay one step ahead in a fast-growing industry.
Climb the career ladder in the field of digital marketing, one of the fastest growing industries of the 21st century. With Staffordshire University, you will deal with modern world issues and the solutions offered up by contemporary digital marketing strategies. Through expert guidance, you will gain both technical and critical evaluation skills, and the ability to apply the most up-to-date digital techniques using new and emerging software.
This postgraduate course will offer you the opportunity to keep up-to-date with the capabilities of modern internet banners, paid ads, SEO techniques and digital analytics, also, you’ll cover the rising importance of social media campaigning within organisations.
Inspired by the thinking of the Institute of Direct and Digital Marketing (IDM) and Charted Institute of Marketing (CIM) we’ve designed a curriculum with a strong professional and practical ethos. Meaning we can focus on your employability and continued professional development.
On successful completion of study, we will issue the following award: MSc Digital Marketing Management
Assessment method
There are two types of assessments: practice (also called formative) or formal (also called summative).
Practice assessments do not count towards your final mark. These are your chance to test your understanding – and learn how to improve for the real thing.
You’ll have formal assessments at the end of each module. These could include essays, exams, or portfolios.
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Entry requirements
You will usually have achieved a 2:2 in a marketing, digital or business related subject with evidence of successful attainment of marketing modules. Alternatively you may have professional qualifications and/or experience, please enquire.
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Additional fee information
Course fees for each course can be found on the relevant course page on our website: https://www.staffs.ac.uk/.
Further details about postgraduate fees and funding can be found here: https://www.staffs.ac.uk/courses/postgraduate/fees-and-funding.
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Course contact details
Main Contact
Email:enquiries@staffs.ac.uk
Phone:01782 294000
Fax: 01782 295704
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