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Digital Marketing

  • BSc (Hons)
  • 3 Years
  • Full-time
  • September 2025
  • Undergraduate
Main Site
Awarded by:
Chartered Institute of Marketing
More about University of Derby

Course options

2025-20262026-2027
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Course summary

BSc (Hons) Digital Marketing

From social media to search engines, mobile apps to viral marketing – how customers interact with brands is changing beyond all recognition. With digital marketing pivotal to every forward-thinking organisation, this degree is an opportunity to get yourself noticed.

Why choose this course?
Draw on your own experiences as an avid digital consumer and transform them into a rewarding career. BSc (Hons) Digital Marketing equips you to harness latest thinking, technologies, tools and platforms to help organisations communicate in compelling and eye-catching ways.

Is this course for you?

With many employers seeking marketing input from the ‘born digital’ generation, this course is a smart choice. It’s accredited by the Chartered Institute of Marketing so you could enhance your credibility by gaining exemptions from the CIM Diploma in Professional Marketing.

How you will learn

BSc (Hons) Digital Marketing promises hands-on learning at its most inspirational. You’ll get to grips with what’s new and next in social media, viral marketing, multi-channel campaigns, content management, online advertising, search engine optimisation, mobile marketing and digital analytics – all underpinned by core marketing, brand management and business principles.

Opportunities and experiences

Unleash your creativity on a placement or internship. Undertake Adobe and Google certification as part of your studies. Take part in major competitions. Network with marketing professionals.

Work placements and internships
We'll encourage and support you to take work placements and internships. In between your second and third year, you can take an optional placement year or a summer internship. This is a valuable opportunity to gain experience and develop your practical skills, network and build your professional profile.

Careers and employability

Roles like digital account manager, social media manager, SEO analyst and e-commerce manager offer great prospects for the savvy marketing professional. With this degree on your CV, you’ll be all set to bring the digital revolution to the marketing strategy of any organisation.

Did you know? We also offer this course:

  • With a Foundation Year

Ways to study this course

Campuses

  • Main Site

Study options

  • BSc (Hons) • Full-time • 3 Years

Start dates

  • September 2025

Apply by
29 January

This is the equal consideration deadline. You can still apply after this date, but your application may not receive guaranteed consideration.

Application codes

Course code:
N738
Institution code:
D39
Campus name:
Main Site
Campus Code:
-
Points of Entry:
Year 1

University of Derby has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

See why these ratings were awarded
What does this TEF outcome mean?

How to apply

Apply by
29 January

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N738
Institution code:
D39
Campus name:
Main Site
Campus Code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

Open days

Entry requirements

UCAS Tariff 112 points

We encourage you to outline all your qualifications and achievements in your application to provide us a full picture. Your offer will typically be based on your predicted and/or achieved grades from full level 3 qualifications or above e.g. A levels, BTEC Ext Diploma, Access to HE, etc.

Any subject specifics are outlined below in the A-levels section, and these specifics are applicable across all equivalent qualifications.

A strong application/performance and appropriate experience will be taken into account where typical criteria is not met.

A level BBC

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) DMM

Access to HE Diploma D: 15 credits M: 24 credits P: 6 credits

Pass Access to HE Diploma with 60 credits with 45 at Level 3

GCSE/National 4/National 5

GCSE Maths and English Grade 4/Grade C (or above) or equivalent qualification

T Level M

English language requirements

IELTS overall score at a minimum of 6.0; with at least IELTS 5.5 in each band (Reading, Listening, Speaking, Writing) or another Secure English Language Test(SELT)at CEFR level B2 or above.

Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

We are committed to widening access to Higher Education and consider each applicant based on their whole profile and achievements prior to issuing an offer.

Where applicants do not meet the published criteria, we may apply some flexibility to enable them to study on their chosen course. Where this is not possible, we will offer an alternative course or a 4-year route if this is available. For further information please contact askadmissions@derby.ac.uk

Historical entry grades data

This section shows the range of grades that students who received offers were previously accepted on to this course with (learn more).

It is designed to support your research but does not guarantee whether you will or won't get a place.

Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Not enough data available

We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.

Fees and funding

Tuition fees

Per year tuition fees

LocationFeeYear

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

No additional fees or cost information has been supplied for this course, please contact the provider directly.

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