International Tourism Management

Please check the Sheffield Hallam University website for the latest information.

Course summary

• Learn about tourism, consumer experience, operations and planning.

• Develop vital skills in marketing, leadership and project management.

• Take opportunities to study abroad, gain experience and study a language.

On this course you’ll learn about managing tourism in the face of global issues – aligned with UN Sustainable Development Goals to become a responsible leader of tomorrow.

All our courses are designed around a set of key principles based on engaging you with the world, collaborating with others, challenging you to think in new ways, and providing you with a supportive environment in which you can thrive.

Our award-winning lecturers have vast industry experience. They apply their impactful research to their teaching, so you’ll be able to understand the latest global tourism trends. You’ll also engage with industry through live tourism projects. The course combines theory, placements and work experience opportunities to develop your intellectual and professional acumen – all helping you to stand out to employers.

How you learn

You’ll learn about managing the tourist experience, innovating in destination marketing, sustainable tourism, responsible planning, strategy and crisis management in tourism. This will be underpinned by core business and management modules in marketing, people management and finance to make you industry ready.

We believe you learn best when you engage with the industry first-hand and gain a well-developed understanding of the complexities, challenges and rewards of operating in the international tourism industry. Your course culminates in a consultancy experience with an external client – where you get to showcase the knowledge and skills you’ve gained throughout the course.

Applied learning

Work placements

You’ll have the opportunity to undertake a year-long work placement in between your second and third years. This gives you industry experience to prepare you for your future career – and allows you to graduate with an Applied Professional Diploma to add to your CV.

Previous students have undertaken placements with companies such as Jet2, Disney World and Sunvil Holidays. to name a few.

Live projects

In every year of your course, you’ll have the opportunity to work on live projects to build your skills and professional experience. Recent students have audited accessibility information for Access for All, provided market research for TUI UK and Ireland, and evaluated the South American tourism product for Luxury Inspire Me Travel.

Field Trips

Field trips are an important part of your studies. They’re the perfect opportunity to connect with your peers and tutors – as well as to put your theoretical knowledge into context and engage in in-depth discussions about your discipline. Previous students have enjoyed a two-day visit to the Lake District – where students received a talk from the National Park Authority and learned about the impacts of tourism on the destination.

Networking opportunities

You’ll frequently engage with tourism industry stakeholders throughout the course. Many modules include guest speakers, and you’ll benefit from a close relationship with the industry through our graduate networks and links with The Travel Association, the Institute of Travel and Tourism, and the Tourism Management Institute.

Competitions

We’ll encourage and support you to take part in external student competitions. Recently, one of our International Tourism Management students won the prestigious YCO Diamond Research Award in which 40 countries were competing. The award-winning work was based on her final year research project.

Module and assessment information for future years is displayed as currently validated and may be liable to change. When selecting electives, your choices will be subject to the core requirements of the course. As a result, selections may be limited to a choice between one of two or more specified electives in some instances.

You will be able to complete a placement year as part of this course. See the modules table below for further information.

Year 1

Compulsory modules

Applied Academic Skills
Finance And Data Interpretation
Introduction To The Global Tourism Sector
Managing The Tourist Experience

Year 2

Compulsory modules

Research Skills
Social Consciousness And Sustainability In Tourism

Elective modules

Innovations In Tourism Marketing
Learning In The Workplace
Personal And Professional Development
Foreign Language

Year 3

Optional modules

Placement Year

Final year

Compulsory modules

Consultancy And Enterprise Challenge
Responsible Global Tourism Planning
Strategy And Crisis Management In International Tourism And Hospitality

Elective modules

Research Project
Foreign Language

Coursework, Practical

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

• Association to Advance Collegiate Schools of Business
• EFMD Global