University of Bath
Claverton Down
Bath
BA2 7AY
Visit our website Visit our course page
Course contact details
Undergraduate Admissions Office
Email:admissions@bath.ac.uk
Phone:01225 383019
Gain a solid grounding in the key areas of business practice. You’ll also develop specialist knowledge and skills for a career as a marketing professional.
This is a flexible degree with optional units to choose from in Years 2 and 4. In your first year, you’ll study with Management and International Management students. You’ll benefit from learning in a diverse class with students who have different backgrounds and ambitions.
Year 1
You’ll learn key areas of management including marketing, accounting, business analytics and operations. This will give you a good foundation for the rest of your course.
Year 2
Develop your marketing knowledge by studying areas like brand management, consumer psychology and strategic marketing communications. Customise your studies with optional units, allowing you to explore areas like business law, emerging markets and supply management.
Marketing placement year
Apply your skills and knowledge on a placement year. You’ll gain a competitive advantage in the job market with this valuable experience.
Final year
Grow your marketing expertise with specialist units and options. You’ll develop a product from a brief, prototype it and plan a launch. These skills will help you excel in a professional marketing role.
The following entry points are available for this course:
GCSE requirements:
-GCSE Mathematics grade 6 or B
-GCSE English Language or Literature grade 6 or B (or equivalent from English language category A).
GCSE grades are an important part of selection for this course and we typically expect students to have a majority of GCSEs at grade 7 or A.
Your GCSE grades will be carefully considered as part of our contextual admissions process and depending on your circumstances, we may be able to consider you with 4 or C in Mathematics or English Language or Literature GCSE.
This section shows the range of grades students (with UK A-Levels or Pearson BTEC Level 3 National Extended Diplomas) who received offers were previously accepted with (learn more). It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.
We are unable to show previous accepted grades for this course. This could be because the course is new, it's a postgraduate course, there isn't enough historical data, or the provider has opted out of sharing their entry grades data for this course - learn more.
| Location | Fee | Year |
|---|---|---|
| England | £9535 | Year 1 |
| Northern Ireland | £9535 | Year 1 |
| Scotland | £9535 | Year 1 |
| Wales | £9535 | Year 1 |
| Channel Islands | £9535 | Year 1 |
| Republic of Ireland | £9535 | Year 1 |
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.
Tuition fees can be found on our web pages and are liable to increase annually. UK and Islands fees are regulated by the UK government and are subject to parliamentary approval.
For information on tuition fees visit our web pages: http://www.bath.ac.uk/topics/tuition-fees/
For information about our scholarships and bursaries visit:
https://www.bath.ac.uk/topics/undergraduate-scholarships-bursaries-and-other-funding/
Claverton Down
Bath
BA2 7AY
Visit our website Visit our course page
Email:admissions@bath.ac.uk
Phone:01225 383019
At University of Bath