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Study level:
Undergraduate

Course summary

"Top 10 in the UK for Marketing and 6th in the UK for Graduate Prospects (Complete University Guide, 2024).

If you want to pursue a career in marketing, our Institute of Data and Marketing (IDM) accredited degree will give you an edge in the job market. With plenty of hands-on learning, you'll cover recent developments such as big data and digital marketing, and learn how to integrate them with more traditional techniques.

• You'll have many opportunities to interact directly with inspirational marketing leaders and use cutting-edge software tools.

• Gain hands-on experience with the opportunity to design and run a live digital campaign for a real business.

• All of our programmes also include the option to spend a year studying abroad, at one of our partners in Europe, North America, Australia or Asia."

Modules

"On our Marketing course you'll explore recent developments such as big data and digital marketing, and learn how to integrate them with more traditional techniques.

Some of the modules you may study include Marketing Strategy; Marketing Communications and Media Management; and Corporate Social Responsibility and Sustainable Business."

Assessment method

We'll assess you using dissertations; essays; individual and group projects; written exams.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • Institute of Data and Marketing
  • Association to Advance Collegiate Schools of Business

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How to apply

Apply by
29 January

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N501
Institution code:
S27
Campus name:
Main Site - Highfield Campus
Campus Code:
-

Points of entry

The following entry points are available for this course:

  • Year 1

International applicants

Find out about equivalent entry requirements and qualifications for your country: www.southampton.ac.uk/uni-life/international/your-country.page

Open days

Entry requirements

Qualification requirements

UCAS Tariff - Not accepted

A level - AAA

Typical offer: AAA Offers typically exclude General Studies The below subjects are considered as restricted. This means that we can accept two subjects from the following list if combined with an academic subject: Applied subjects Art: including Design, Fine Art, Photography, Textiles Communication Studies Communication and Culture Creative Media Creative Writing Critical Thinking Dance Drama Film Studies Health & Social Care Home Economics Hospitality and Supervision ICT/IT Leisure Studies Media Studies Music Technology Outdoor Education PE Performing Arts Public Services Sports Studies/Science Theatre Studies Travel & Tourism World Development Please note: Computing, Computer Studies, Product Design and Applied Business (single and double awards) are not considered to be restricted subjects

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DDD

DDD in the Business BTEC National Extended Diploma.

Access to HE Diploma - D: 45 credits M: 0 credits P: 0 credits

60 credits with a minimum of 45 credits at Level 3, all of which must be at Distinction Offers typically exclude Social Care/Healthcare pathways.

Scottish Higher

We normally consider applicants who offer at least 1 Advanced Higher. Applicants presenting with only Highers will be considered on a case by case basis. Where Highers are taken over two years it might be expected that higher grades are achieved, particularly in any specific subjects required. For example, S5 – S6 (2 years): AABBB (A in specific subject) or S6 (1 year): ABBBB (A in specific subject). Unless a more advanced level (Higher or Advanced Higher) is specified in the stated entry requirements, all applicants will be required to have achieved a pass in Mathematics and English at Standard Grade, Grade 3 or National 5, Grade C, the equivalent of GCSE Grade C/ Grade 4" .

Pearson BTEC Level 3 National Diploma (first teaching from September 2016) - DD

DD in the BTEC National Diploma plus A from one A-level. BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying

Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016) - D

D in the BTEC National Extended Certificate plus AA from two A levels. BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying

Pearson BTEC Extended Diploma (QCF) - DDD

DDD in the Business BTEC Extended Diploma. BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying

Pearson BTEC Diploma (QCF) - DD

DD in the BTEC Diploma plus A grade from one A-level. BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying

Pearson BTEC Subsidiary Diploma (QCF) - D

D in the BTEC Subsidiary Diploma plus AA from two A levels BTEC qualifications should be in Business, please check with us if your BTEC qualification is in a different subject before applying

Scottish Advanced Higher

Offers will be based on exams being taken at the end of S6. Subjects taken and qualifications achieved in S5 will be reviewed. Careful consideration will be given to an individual’s academic achievement, taking in to account the context and circumstances of their pre-university education. Please see the University of Southampton’s Curriculum for Excellence Scotland Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information.

International Baccalaureate Diploma Programme - 36 points

Typical offer: Pass, with 36 points overall with 18 points at Higher Level with grade 4 at SL in Analysis and Approaches or Applications and Interpretation. Some subjects are excluded and restricted - please check the subjects listed under the A level section which also applies to all qualifications. International Baccalaureate Career-related Programme (IBCP): Offers will be made on the individual Diploma Course subject(s) and the career-related study qualification. The CP core will not form part of the offer. Please see the University of Southampton International Baccalaureate Career-Related Programme (IBCP) Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information. .

Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024) - A

Typical offer: AAA from 3 A levels or AA from two A levels and A from the Advanced Welsh Baccalaureate Skills Challenge Certificate. Some subjects are excluded and restricted - please check the subjects listed under the A level section which also applies to all qualifications.

Extended Project - A

The University of Southampton values the Extended Project Qualification. If you are taking an EPQ in addition to 3 A levels, you will receive the following offer in addition to the standard A-level offer: AAB plus grade A in the EPQ.

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) - H1, H1, H2, H2, H2, H2

All applicants would be required to have achieved a grade of O4 in Mathematics and English, the equivalent of GCSE Grade C/ Grade 4. Some subjects are excluded and restricted - please check the subjects listed under the A level section which also applies to all qualifications.

Cambridge International Pre-U Certificate - Principal - D3, D3, D3

D3, D3, D3 in three Principal subjects Cambridge Pre-U's can be used in combination with other qualifications such as A Levels to achieve the equivalent of the typical offer but care must be taken with subjects when combining qualifications. As per our A level restricted subjects, we can only accept one restricted subject.

GCSE/National 4/National 5

Applicants must hold GCSE English language (or GCSE English) (minimum grade 4/C) and mathematics (minimum grade 6/B). A grade 5 in mathematics (in the new reformed GCSE's) can be accepted if an applicant has grade B in A levels Maths, Physics, Economics, Geography, Psychology or Business. Please note we cannot accept a grade 5 in mathematics if you are studying other qualifications, the requirement is a grade 6.

OCR Cambridge Technical Extended Diploma - DDD

OCR Cambridge Technical Diploma in Business is accepted if combined with one suitable A level with grade A. If your OCR is not in Business, we strongly suggest you contact us before applying.

OCR Cambridge Technical Diploma - DD

OCR Cambridge Technical Diploma in Business is accepted if combined with one suitable A level with grade A but care must be taken with subjects when combining Diplomas and A levels. As per our A level restricted subjects, we can only accept one restricted subject. If your OCR is not in Business, we strongly suggest you contact us before applying.

OCR Cambridge Technical Introductory Diploma - D

OCR Cambridge Technical Introductory Diploma in Business is accepted if combined with two suitable A levels with grade A's but care must be taken with subjects when combining Diplomas and A levels. As per our A level restricted subjects, we can only accept one restricted subject. If your OCR is not in Business, we strongly suggest you contact us before applying.

OCR Cambridge Technical Certificate - Not accepted

AQA Level 3 Technical Level (720 glh) - DD

DD from the Technical Level in Business (Marketing) only and must be combined with an A level, grade A to be considered.

We welcome applicants with other qualifications eg. European Baccalaureate. You will be expected to attain an equivalent standard to the A level applicant.

For more details on the suitability of your qualifications please contact the Faculty of Social Sciences Admissions Team at AdmissionsUG.SS@soton.ac.uk

Find out more about qualification requirements for this course.

English language requirements

English Language proficiency for international students: All programmes at the University of Southampton are taught and assessed in the medium of English (other than those in modern foreign languages). Therefore, all applicants must demonstrate they possess at least a minimum standard of English language proficiency. For more information on the University of Southampton’s English Language entry requirements, please see the English Language Proficiency webpage at http://www.southampton.ac.uk/studentadmin/admissions/admissions-policies/language.page.

http://www.southampton.ac.uk/studentadmin/admissions/admissions-policies/language.page. http://www.southampton.ac.uk/studentadmin/admissions/admissions-policies/language.page.

Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

A proportion of students who enrolled on this course in previous years exceeded their offer conditions securing their place on their chosen course with grades higher than our published entry criteria.

We encourage all applicants with the potential to succeed, regardless of their background, to apply to study with us. Applicants who qualify for contextual admissions will be made an offer which is lower than the typical offer for that programme.

Learn more on the University of Southampton website

Historical entry grades data

This section shows the range of grades students were previously accepted with - learn more. It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Data from:
This course and 2 other marketing courses
Date range:
2022-2024

Grades held by accepted students

AAA Most common
  1. A*AA
  2. Highest grades
  3. BBB
  4. Lowest grades

Offer rate for UK school & college leavers

76% Students aged 17/18 who applied to this course were offered a place.

How do you compare?

See how students with your grades have been accepted onto this course in the past.

Student Outcomes

Operated by the Office for Students

75 Employment after 15 months (Most common jobs)

80 Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

LocationFeeYear
England£9535Year 1
Northern Ireland£9535Year 1
Scotland£9535Year 1
Wales£9535Year 1
Channel Islands£9535Year 1
Republic of Ireland£9535Year 1
EU£23400Year 1
International£23400Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

Please see our website for further details and updates: www.southampton.ac.uk/uni-life/fees-funding.page

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