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Marketing (with Foundation Year)

Study level:
Undergraduate

Course summary

This course is delivered by the AACSB-accredited Business School, an accreditation attained by fewer than 6% of business schools worldwide. It recognises our focus on excellence in all areas.

Why study BSc (Hons) Marketing (with Foundation Year) at BU?

  • Gain industry experience and network through a 30-week placement which can be completed anywhere in the world

  • Get industry ready from working on live marketing briefs for unit assessments

  • You will learn a variety of practical skills such as pitching creative ideas, calculating marketing budgets and planning marketing campaigns

  • Guest lecturers from the industry and expert staff will help you to develop strong communication skills and a cultural awareness, essential in a modern marketing environment

  • Within fifteen months of finishing the course, 96& of graduates are in employment or further study (Source DiscoverUni 2023).

This course will provoke you to consider forward-thinking strategies and cutting-edge business practices. We’ll equip you with analytical and strategic skills to enable you to think critically about marketing scenarios and make informed decisions.

The accrediting bodies on our BSc (Hons) Marketing course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the BU Business School experience.

  • Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 5% of business schools worldwide

  • BU has Strategic Partner status with the Chartered Institute of Marketing (CIM), which means you can gain CIM professional qualifications as well as exemptions towards a CIM Diploma in Professional Marketing

  • Upon successful completion of the Institute of Data & Marketing (IDM) accredited unit, you will be able to obtain the IDM Certificate in Digital and Data-Driven Marketing.

This is the foundation year option for students who do not meet the entry requirements for the degree course. This additional year of study will give you with a grounding in the general business and management skills required for a Marketing degree, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree. ​

Modules

During the foundation year, you will study the following units: Fundamentals of Business & Management, Academic & Professional Practice, and Fusion Business Project.

Year 1 core units: Global Business Environment | Developing Management Competencies | Principles of Marketing | Digital Essentials | Integrated Marketing Communications | Research in Action 1

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

  • AACSB International
  • Chartered Institute of Marketing
  • Institute of Data and Marketing

Discover Bournemouth University

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How to apply

Apply by
29 January

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:
N505
Institution code:
B50
Campus name:
Main Site
Campus Code:
-

Points of entry

The following entry points are available for this course:

  • Foundation

Open days

Entry requirements

Qualification requirements

UCAS Tariff - 48 - 72 points

GCSE/National 4/National 5

There are no GCSE requirements. The Foundation Year will cover these skills in preparation for degree study.

Contextual admissions

Universities and colleges consider more than grades when assessing applications and may make offers based on a range of criteria. Learn more about contextual offers.

Please note that this information reflects historical entry requirements for UK 18-year-olds who pursued A level and BTEC qualifications. Please see the relevant course page of our website for the most up-to-date details on this course’s entry requirements and selection methods. Our offer-making process is based on your potential to succeed on your chosen course and considers a range of factors.

Historical entry grades data

This section shows the range of grades students were previously accepted with - learn more. It is designed to support your research but does not guarantee whether you will or won't get a place. Admissions teams consider various factors, including interviews, subject requirements, and entrance tests. Check all course entry requirements for eligibility.

Data from:
This course and 10 other business and management (foundation only) courses
Date range:
2022-2024

Grades held by accepted students

DEE Most common
  1. BBC
  2. Highest grades
  3. EEE
  4. Lowest grades

Offer rate for UK school & college leavers

88% Students aged 17/18 who applied to this course were offered a place.

How do you compare?

See how students with your grades have been accepted onto this course in the past.

Student Outcomes

Operated by the Office for Students

80 Employment after 15 months (Most common jobs)

90 Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

LocationFeeYear
England£5760Year 1
Northern Ireland£5760Year 1
Scotland£5760Year 1
Wales£5760Year 1
Channel Islands£5760Year 1
Republic of Ireland£5760Year 1
EU£18700Year 1
International£18700Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website.

Additional fee information

All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course.

Visit Bournemouth University's website for full details.

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