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Improve conversion to firm choice

Strengthen bonds with your applicants during the moments that matter, building the trust they need to make your institution first choice. Discover your biggest conversion drop-off points to improve future performance. Learn why they chose you, or crucially, why they chose another university or college over you.

Improve your competitive strategy

Combine your data with ours to differentiate your university or college from your competitors. With extensive insights and unrivalled higher education expertise, we'll help you develop stand-out plans to gain the advantage.

Increase awareness of your employer brand

Raise the profile of your brand for up-and-coming talent. Identify and engage your future apprentices, interns and graduate masterminds through unrivalled intelligence and high-impact marketing campaigns.

Increase your undergraduate applications

We can help you increase your applications across the full 18-month conversion funnel, from initial research, right up until acceptance. From discovery brand awareness activities to pre- and post-application campaigns, as well as Clearing, we help universities and colleges drive their student recruitment to the students who would love to choose them.

International student finance

If you’re unsure if your child is eligible for home or international fees, discuss this with the university or college.

Interviews

Before you're offered a place on a teacher training programme, you'll have an interview. Here's what training providers look for and what they may ask.

Introducing the personal statement builder

The personal statement is your opportunity to talk about you, and why you want to enrol on a particular course. But it can be hard to know how to structure the information, which is where the personal statement builder can really help.

Join our team

Looking for a rewarding career? Find out about working here, and check our current vacancies.

Know your rights!

Find out more information about your rights under consumer law, to help you make sure you are treated fairly during your undergraduate studies.

Law 2026 personal statement guide

From wider reading to spot-on spelling and grammar, you'll need a personal statement that makes a convincing case. We asked admissions tutors to share their top dos and don’ts.

Learning disability nurse

Learning disability nurses support people with learning disabilities, developing important relationships with their patients and helping them to lead fulfilling lives.