Events Management (with Foundation Year)

Why study BA (Hons) Events Management (with Foundation Year) at BU?

• Gain skills and insights to become a responsible event leader and drive positive change in the events industry and beyond.

• Benefit from organising live events, visiting event venues, as well as studying real-life case studies and hearing from industry guest lecturers

• Learn from academic specialists who are actively involved in research that informs the future of the industry

• Gain an expert understanding of safe and sustainable events, event marketing, project planning, event bidding and consumer behaviours

• Study abroad at one of our many partner institutions across the world

• Build your network of professional contacts, enhance your CV and employability during the 30-week (minimum) work placement

Accredited by the Chartered Institute of Marketing, the Association of Project Management and Institute of Data and Marketing and Institute of Management this exciting four-year course primes you with theoretical knowledge and practical skill set needed to create and oversee events, large and small. To succeed in events management you’ll need an expert grasp of event marketing, financial reporting, project planning, event bidding and consumer behaviour - all of which are covered by this course.

We have a foundation year option for students who do not meet the entry requirements for the degree course. This additional year of study will give you a grounding in the business and management skills required for this course, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree.

During the foundation year, you will study the following units: Fundamentals of Business & Management, Academic & Professional Practice and Fusion Business Project.

In Year 1, as part of your degree you will study: Events for Sustainable Futures, Marketing the Experience, Global Business Environment, Events and the Creative Cultural Industries, Innovative Event Concepts, Wellbeing through Events.

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

• Chartered Institute of Marketing
• Institute of Direct and Digital Marketing
• Project Management, Association for
• Travel and Tourism, Institute of
• Chartered Management Institute
• AACSB International