Sports Business Management

The BA (Hons) Sports Business Management degree at Lincoln is designed for students seeking to critically examine the sports sector using tools from the international world of business. It aims to enable you to explore the policy, planning, impact, management and delivery of sporting opportunities, particularly in a commercial context and develop your skills for the critical analysis of sport, sport products, services and operations.

The course offers the opportunity to develop your knowledge and skills in relation to the sports industry – its connection to the socio-cultural environment, global structure and complexity, and the challenges and issues involved in reconciling government objectives with personal and community aspirations. Lincoln International Business School aims to enable you to develop a strong business acumen, transferable skills and confidence to engage with practitioner experiences.

Students have the opportunity to take options from their second year onwards which allows for the development of particular expertise from various areas of the School (finance, HR, marketing, advertising or PR). The opportunity to undertake an optional 12-month work placement (Professional Practice) between Years 2 and 3 can allow students to further develop their sport business/management knowledge and transferable skills within a real work environment, whilst significantly enhancing their employability on completion of the programme.
For the most up to date module information, please visit the course page for this programme on our website. Some programmes provide you with the opportunity to focus your study in a particular area through optional modules. Timetabling arrangements may limit the availability of some optional modules to some students. As the options often reflect staff research interests, they may alter over time due to staff availability.