Business Management with Marketing with Professional Placement Year

Marketing is one of the most exciting, fast-paced and varied careers in the business world combining both creative and analytical skills.

This CIM-accredited degree sets Marketing within the wider business context; you will develop the range of leadership and management skills you need for your career as well as covering key aspects of marketing such as communications, digital marketing and social media marketing. You will also build your personal portfolio of professional evidence which will enhance your CV and help you in job applications and interviews.

/ Learn the fundamental principles that underpin marketing and learn to apply them in practice.
/ Gain hands-on experience with opportunities to develop the skills employers value.
/ Gain a Chartered Institute of Marketing (CIM) accredited education and benefit from module exemptions.

This course is also available with:
• Study Abroad – study with one of our partner Universities for a semester or a year.
• Foundation Year – start with the fundamental areas of business and the key skill you need to study at University level.

You’ll look ahead to the technologies that will affect the work of marketing professionals in the future and gain the essential digitals skills that will help you go further in the industry, such as:

/ Body swap technology
/ Microsoft Excel, PowerPoint, Word, Project and Outlook
/ Generative AI
/ Ai Certification
/ iDea Bronze Award
/ Microsoft 365
/ Xero Accounting Software
/ PowerBI

The Business Management with Marketing course is accredited by The Chartered Institute of Marketing (CIM) so you know that what you learn is aligned with industry standards. This means you can reduce the number of assessments you need to take after graduation to gain a CIM qualification as well as gaining access to the CIM Marketing club, its regular webinars and newsletter.

Find out more at www.salford.ac.uk/courses/undergraduate/business-management-with-marketing

Year 1: Understanding Organisations, Digital and Business Skills, Mobile, Media and Marketing, Data Analysis for Business, The Future of Business, Campaigns in Practice.

Year 2: Professional Development, Customer Experience and Value Creation, Business Intelligence and Dashboards, Project Management, Marketing Communications, Live Project in Digital Marketing. You will also choose an elective module or internship. Please visit the website for more information.

On completion of year 2 you will undertake a year's paid professional placement. You will not pay fees to the University and will earn a wage for the work that you do.

Year 3: Business Ethics and Sustainability, Advanced Digital Marketing, Leadership and Management in Marketing, Marketing In Action, Innovation and Entrepreneurship, Strategic Management.