Business with Marketing (with Placement)

You want to stand out from unqualified marketers. Our Business with Marketing degree can help you do just that.

With up-to-the-minute knowledge and skills, our course will help you to outstrip the competition and build up your business acumen as you learn from industry specialists with a wealth of practical experience.

With this intel, the opportunity to take a placement year and a degree course that serves as a gateway to professional marketing qualifications, you’ll be ready to fast-track your business career and get a head start in the ever-changing world of marketing.

At ARU, we’re helping to develop the next generation of business practitioners and thinkers.

No matter which industry you want to work in, becoming a qualified marketer is a sure-fire way to stand out from the competition.

As part of the CIM Graduate Gateway programme, our Business with Marketing degree course gives you the unique opportunity to gain a professional qualification or award alongside your degree.

We know that your future career is important and you want to build your CV. So we’ll encourage you to grab every opportunity for real-world experience: there’s even the chance to study abroad for a semester – with funding on offer to help cover the costs.

With a career in marketing, a world of possibilities awaits you. You could go on to become a marketing manager, the go-to PR person running your own agency, or even find yourself as the name behind the development of a successful brand.

The world of business never stands still – join us and see where your talents can take you.

Level 4 modules: Introduction to Financial Analysis and Management, Global Business Environment and International Strategy, Introduction to Business Contracts and the Law, Digital Business and Principles of Marketing, Organisational Behaviour
Level 5 modules: The Entrepreneurial Journey, Project Management and Implementation, Retail and Experiential Marketing, Understanding the Consumer. Level 5 optional modules: Ruskin Module. Level 6 modules: Strategic Management, Sustainability and Responsible Business, Marketing Communications, Undergraduate Major Project

You can expect a lively mix of coursework, essays, exams and activity-based assignments. Your coursework could include problem-solving activities, consultancy projects, presentations and group or individual reports. You’ll be able to access support materials through our virtual learning environment (CANVAS).

All assessment is designed to allow you to demonstrate what you’ve learned, and to make sure you’re developing the knowledge and skills you need to complete the course. It will focus on analysing real, live marketing issues and solving marketing problems.